Marketing Minor

Minor Requirements: (18 Semester Hours)

(Minimum grade of C required)

• BU/MKT 361 - Principles of Marketing
• BU/MKT 370 - Consumer Behavior
• BU/MKT 490 - Marketing Management

•  

• Select three of the following:

• BU/MIS 322 - Web Development for Business
• BU/MKT 363 - Integrated Marketing Communications
• BU/MKT 365 - Retail Management
• BU/MKT 375 - Sales Management
• BU/MKT 455 - Internet Marketing
• BU/MKT 495 - Marketing Research
• COM 210 - Advertising or COM 325 Visual Design or COM 413 Public Relations

Notes:

When attempting to satisfy requirements, students may not count any particular courses toward both a major and a minor.

*Students can take only 1 COM course in the minor.