|
Aug 31, 2024
|
|
|
|
BU/MKT 495 - Marketing ResearchCredits: 3
Prerequisite: BU 345, 361, and senior standing
Principles, techniques and applications of research in marketing. Emphasis is placed upon sources of information and its analysis in decision making as it relates to marketing problems.
Add to Portfolio (opens a new window)
|
|